Anna Starostinetskaya for VegNews:
This week, new advocacy group California Plant Based Alliance (CPBA) formed in Sacramento with the mission of advancing the interests of the plant-based industry in the state’s legislature. CPBA—the first state-level plant-based advocacy group in the country—was founded by Julie Manusco, founder of animal-advocacy organization Social Compassion in Legislation[.] […] In 2016, lobby group Plant Based Food Association (PBFA)—which currently has more than 160 company members—formed to represent the interests of the plant-based industry on a federal level.
I’m interested in seeing how this group will affect the larger Plant Based Food Association. This new group is at the state-level, while the other is at the federal. It might be interesting to see if they’re able to essentially use California as a testing ground for legal arguments before they move to the national level.