‘Greggs rides success of vegan sausage roll with profit jump’

Vegan sausage rolls lured more people into the bakery stores of Britain’s Greggs (GRG.L), helping drive a 58% first half profit rise as they also snapped up coffees, sandwiches and cakes.

This is a momentous occasion. This singular product has opened more people in the UK up to vegan food than anything before it.