‘The fastest-growing vegan demographic is African Americans. Wu-Tang Clan and other hip-hop acts paved the way.’

Laura Reiley for the Washington Post:

A 2016 Pew Research Center survey found 3 percent of American adults overall identified as vegan and only 1 percent of Hispanic Americans. That number jumps to a startling 8 percent among African American adults. In Gallup’s latest findings on consumers’ meat-eating changes, which will be published Monday, whites reported eating 10 percent less meat in the past 12 months while people of color reported eating 31 percent less.

I think this is spot on. And I think rappers being vocal about it has shifted the conversations and connections within their communities.